Qualtrics is an online survey software solution. Qualtrics users can track participation, send invitations and reminders, display survey results graphically and statistically in real time, and export raw data in a variety of formats (to CSV, XML, HTML and SPSS, and popular statistical packages).

Other key features include:

  • Survey Library with templates that can be customized to meet specific needs
  • Quick Survey Builder guide for beginners
  • Survey translation capabilities, allowing respondents to select a language or default to a browser language preference and track those selections in survey results
  • Continuous file saving, minimizing potential data loss due to browser crashes
  • Distribute surveys to select panels of e-mail recipients, or via anonymous links
  • Create custom reports that update dynamically as new responses are received
  • Over 90 question types
  • Ability to collaborate with others within UA, or with colleagues at other institutions who have a Qualtrics license

Frequently Asked Questions

How do I get an account?

Anyone with a myBama account can create a Qualtrics account through the University’s enterprise license.  Follow the instructions provided in the Getting Started with Qualtrics section below.

I already have a Qualtrics account through my college, what do I need to do?

You need to migrate your account to the University’s institutional license.  All surveys and data will be moved to the University’s account during the migration process

My college or unit has a division in Qualtrics.  How do I associate my account with my division?

In order to associate your account with a division, you must obtain an access code from the division administrator.

Faculty and Staff Permissions

In general, UA faculty and staff have unlimited access to the Qualtrics tools for which UA is licensed, including unlimited surveys and responses. Division administrators have the authority to alter access for individuals within their division.

Student Permissions

Students have limited access to the tools available in Qualtrics to ensure that the surveys being distributed are for academic or university purposes.  Students can create two active surveys, but cannot activate the surveys without approval from an appropriate faculty or staff advisor.

My division created a unique account that is different from myBama.  How do I login?

Unique accounts are not allowed within the UA Qualtrics license.  If your division administrator has obtained approval to create a unique account that does not use your myBama credentials, you must login through the Qualtrics home page at http://qualtrics.com.

How do I change my password?

Your Qualtrics account is tied to your myBama account.  If you need to change your password, you must do so within myBama.

What happens when I graduate or leave UA?

Once you are no longer enrolled in classes or terminate employment, your subscription to Qualtrics will end and your account will be deactivated.

I’m transferring to/from another institution.  How do I migrate my surveys and data?

The preferred method is to export the survey and data from your “old” account and import it into your “new” account. Qualtrics Support can provide assistance if needed.

Qualtrics Support

If you are experiencing access problems, such as not being able to create an account or login to Qualtrics via the UA Qualtrics portal, please contact the IT Service Desk at 348-5555 or itsd@ua.edu.

All other support is provided by Qualtrics. You can submit email tickets at https://www.qualtrics.com/contact-support, or you can call 800-340-9194.


No cost to eligible users.


Faculty Staff Students

Visit the UA Qualtrics Page

You will be prompted to log in using your myBama username and password.

Visit the UA Qualtrics Page

Enter myBama Username and Password

On the UA Qualtrics login page, enter your myBama username and password and click the sign in.

Click on the Appropriate Button

I don’t have a Qualtrics account

Select this option if you do not have a Qualtrics account.

I already have a Qualtrics account

Select this option if you currently have a Qualtrics account.  NOTE: This applies to C&BA, Education, CIS, and Museums users only.  It does not apply to users with Qualtrics trial accounts.

Eligiblity and Cost

No cost for faculty, staff, or students.

Licensing Information

This software is licensed for use on both personal and University-owned machines and devices.

The University has an enterprise agreement for Qualtrics. All University of Alabama faculty, staff, and students may use the license for academic and administrative purposes on University-owned and personal machines.

Software Information

Qualtrics is a web-based solution that does not require software to be downloaded.  Qualtrics is supported on Internet Explorer, Firefox, Safari and Chrome browsers